ADVERTISING

“The Impossible Family Portrait” by Skype

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Skype recently came up with a new ad campaign showing its viewers how people across the world, geographically separated from their loved are managing to keep in touch through Skype.

“The impossible family portrait,” an ad created for the campaign, features Denis, a middle-aged man who left his homeland, Uganda and his family to seek a job in America with merely $5 in his pocket. Denis narrates his story that most of us, living away from home can relate to.

With the insurmountable geographic distance between him and his family, Denis says he does not feel emotionally away from them because of Skype, as he frequently sees his family and his dear son through the online application. By the end of the video, Skype makes impossible… possible: a family portrait of Denis along with his family living miles away from him!

skype-impossible-family-portrait

A Mass Communication graduate, and a wanna-be journalist! Currently living in Tanzania - Hakuna Matata!