Advergize Staff 
Mobiles phones are a great invention, but we’re not very conscious, or cognizant, of the disadvantages, mobile phones (cell phones) have brought us over the last couple of decades. Even though, I agree, that the advantages far outweigh the disadvantages of mobile phones (or cell phones). That’s a fact. And living without a device today is … Read more
Have you been a high school, college or a university student (or are one right now)? If yes, then you’ve probably witnessed a student council, school elections, or any other sort of politics at your school. This is the first step in the world of elections that comes with a lot of excitement. Its exciting … Read more
Subliminal messages in advertising (or marketing) copy pertains to any communication that is not obvious (or apparent) to the viewer. Simply put, it is a way to convey hidden messages with them aim of getting in the audiences’ subconscious mind. While this might seem amazing, conceptually, it is scary. It could do wonders to change … Read more
Wendy’s slogan was last changed to “Deliciously Different” in 2016 according to Adage. Wendy’s story is one of the most inspiring ones in entrepreneurship anyone has ever heard. Dave Thomas, in 1969, opened a restaurant back in 1969 after he could not find a good place for hamburgers in Columbus. He decided to name is … Read more
It won’t be incorrect to say that coffee slogans played a very important role in the widespread adoption of instant coffee around the world. We all love our coffee the first thing in the morning. However, while brewing a pot of coffee slowly over time might be the most ideal thing to do, it is … Read more
Advertising techniques have evolved a lot in the last century. And they will continue to evolve because of the ever-changing consumers and their media consumption. From being straightforward in convincing a potential customer to buy a product, advertisements these days talk about empowering customers. And rightly so. Gone are the days when convincing consumers was … Read more
Slogans are of 2 kinds: the truly good ones and everything else. This is because a good slogan will get stuck in your head, keep repeating itself over and over and you cannot get over it. However, if it is not unique, things like “the best” or “number one” guarantee that it will be lost … Read more
Safety slogans are a way to propagate a ‘safe’ and ‘secure’ environment in the workplace or within in a community. Hazards can happen in places where we least expect them to happen – it’s always good to remind people of them. And safety slogans help to serve that purpose of being a reminder to save … Read more