Krispy Kreme


We all probably know of the Krispy Kreme slogan, “Original Glazed Doughnuts” that comes printed on all their boxes. They’ve kept their brand identity really close to their original glazed doughnuts that made them popular. It is a good strategy to stick with what made them popular, and it’s still highly in-demand. Nothing beats a fresh and warm Original Glazed Doughnut – it’s by far the best doughnut experience one can have. That’s what sets Krispy Kreme apart from the rest of the doughnut companies out there. The Story Behind the Krispy Kreme Slogan: Original Glazed Doughnuts It is when Vernon Rudolph started selling hot original glazed doughnuts to passersby on the sidewalk besides his bakery. Before that he only used to supply Krispy Kreme to local grocery stores. No wonder Krispy Kreme Doughnuts slogan is still so close to it’s roots. Check out the story behind Pepsi’s slogan and…