Glossary
A comprehensive dictionary of advertising, marketing, and media terminology.
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- What is AIDA Model?
- What is Brand Awareness?
- What is Brand Equity?
- What is Brand Positioning?
- What is Call to Action (CTA)?
- What is Content Marketing?
- What is Conversion Rate?
- What is Cost Per Click (CPC)?
- What is Cost Per Impression (CPM)?
- What is Guerrilla Marketing?
- What is Influencer Marketing?
- What is Marketing Funnel?
- What is Search Engine Optimization (SEO)?
- What is Target Audience?
- What is Unique Selling Proposition (USP)?