Starbucks has grown significantly in years and is an exemplary model for others to follow. Starbucks has been facing difficulties throughout its growth. They have been able to tackle all its problems and come out swinging, each time better than before. The major part of Starbucks’ success depends upon Starbucks organizational structure. Amongst the several … Read more
We all love Hollywood and we watch movies every now and then, but some movies leave an imperishable impression on our minds by teaching us a worthy lesson. One such movie that outperformed many others in relaying the importance of teamwork and the true value of leadership, in my experience, was none other than 300. … Read more
We’re going to illustrate some horizontal integration examples to help you understand why it is used, and how it helps business to win against competing companies. In a nutshell, horizontal integration refers to the acquisition of a company operating at the same level of the value chain. The acquired business can belong to either a similar industry … Read more
The literal meaning of division is ‘an action performed to separate certain things into a number of parts’. We often see organizations divided into several groups on different grounds such as regional, product or service. Any organization that divides its employees and other resources into different groups based on regional and product differences, such that … Read more
Every organization exists in a variety of shapes and sizes and hence, their operating requirements will be unique. Depending on how each of them needs to operate, the responsibility of specialized duties is held by different departments or employees. All of them together are accountable for the success or failure of an organization’s goals. In order … Read more
Vertical integration refers to the business strategy where the company acquires or merges with other companies at different stages of production or distribution channel in the same industry. In other words, it acquires business operations within the same production vertical. This could be forward or backward in nature. It is the merging together of two … Read more
How about we take a stroll down memory lane and revisit the most iconic coke slogans? It’s safe to say that Coca-Cola is one of the most renowned brands around the world and for good reason. After all, the brand has worked incredibly hard to establish a credible reputation for itself. And since we are … Read more
Value proposition refers to the key features and aspects of a product or service that give the company or brand a competitive edge over others. It, therefore, serves as an attraction for customers and gives them a reason to choose a particular company’s product offering. We’ll use a few value proposition examples to explain the … Read more