Before we dive into describing the different types of products, let’s start by defining what a consumer product is. Simply put, a consumer product is something that has been purchased by the end consumer or a household for their consumption. 4 Different Types of Products There are four different types of products as we … Read more
Most people are very brand conscious and only buy goods that are from familiar brands. If you agree with this, then you must understand that brand architecture is an essential element of marketing and building a brand. The name, recognition, and equity of your brand is your identity that helps you stand out in the … Read more
Nike’s organizational structure is worthy of study due to the fact that it has been a successful organization since its inception. Nike is an American multinational company producing equipment, footwear, clothes, and accessories. It is the world’s largest supplier of athletic shoes and apparel. The company has gone through several controversies including the child labor … Read more
“Error 404: Motivation not found.”, “Can I buy motivation on Amazon?”, “For my next birthday please gift me some motivation, thank you.” These are the type of messages we most commonly receive during exam week, and the type that a student’s life is over-flowing with. That being said, a pending question keeps looming over our heads … Read more
Isn’t it truly magical, when you get that sudden spurt of motivation and you almost feel like you could defeat the world in that moment? That’s pretty much your brain coming back to it’s senses – a phenomenon which many psychologists have spent years on studying, and which now comes under the theories of motivation, … Read more
Google’s organizational structure and work environment are one of the most idolized and studied aspects of the organization. It is one of those organizations where the employees literally get to practice the freedom of speech and their work rights that are the majority of the time only present in the employee manuals. Jump to Starbucks … Read more
Ever wonder who designed the Coca Cola logo and why people love it so much? Experts put in a lot of thought in designing brand logos and for good reason. A logo serves as a strong weapon for any brand. After all, it’s the first thing consumers notice when they’re rummaging through shelves at the … Read more
Hierarchical Structure vs Flat Structure? A very common debate when the decision to govern an organization comes up. Each of these structures has their own advantage and disadvantage. The most appropriate use of these structures would be to assess the needs and wants of the organization keeping goal set in view. This can help understand the … Read more